Professional Brand Identity. Without the Agency Headache.
Craft Collective Brand Kits
Craft Collective Innovative Lab
You’re Not Just Building a Business — You’re Building a Brand.
Whether you’re bottling your first batch of hot sauce, opening a boutique guesthouse, or launching a lifestyle café — how your brand looks, feels, and shows up in the world matters.
But hiring a design agency can feel expensive, overwhelming, and slow. DIYing can feel rushed, inconsistent, and hard to grow from.
That’s where our Craft Collective Brand Kit Packages come in.
✔ Built for founders, makers, and small teams in the F&B and hospitality space.
✔ Backed by industry best practice, not just pretty design.
✔ Delivered in clear, modular packages that scale as you do.
Craft Collective Innovative Lab
A Brand Kit That Works As Hard As You Do
You don’t need another logo. You need a professional identity that makes people remember you, trust you, and buy from you.
We offer three clear, transparent packages — all with:
✔ Fixed pricing
✔ Strategic, industry-informed design
✔ Swift timelines
✔ Full control and visibility at every step
No retainer. No gatekeeping. Just world-class branding, delivered with care and clarity.
Choose Your Fit
01 Foundation Kit
For the early-stage brand who needs to look polished and cohesive — fast.
- 3 Logo Variations (Full, Horizontal, Icon)
- Brand Colour Palette
- Typography Recommendations
- A4 Letterhead
- 3x HTML Email Signatures
- Final Files in All Formats
Timeline: 6–8 working days
Cost: R6,000 / month (ex VAT)
02 The Growth Kit
For brands starting to scale and show up in more places.
Everything in Foundation Kit, plus:
- Business Cards (2 Versions)
- 2x Additional HTML Signatures
- Logo Marks & Icon
- Byline Design
- Social Media Icons & Banners
- Menu Mockup / Product Packaging Preview
Timeline: 10–12 working days
Cost: R10,000 / month (ex VAT)
03 The Signature Kit
For established brands ready to own their niche.
Everything in Growth Kit, plus:
- 10–12 Page Brand Style Guide
- Instagram Starter Kit (12 Editable Canva Templates)
- Packaging or Label Template (1 SKU)
- Editable Quote/Invoice Template
- Menu or Brochure Template
- 1x Social Media Launch Post
Timeline: 15–18 working days
Cost: R15,000 ex VAT
Each package
includes up to
Each package
includes up to
2 feedback rounds and final delivery in multiple formats
(AI, PDF, PNG, SVG, JPG, and editable Canva templates where applicable).
2 feedback rounds and final delivery in multiple formats
(AI, PDF, PNG, SVG, JPG, and editable Canva templates where applicable).
Why Work With Craft Collective?
We know food, beverage, and boutique hospitality.
This isn’t generic branding. Our team has developed successful brands for restaurants, guesthouses, premium food products, cafés, bars, and wellness entrepreneurs across South Africa.
We bring agency-level thinking without the agency bloat.
That means smart design systems, modern asset libraries, and brand tools built to scale — all delivered in bite-size, transparent packages.
You stay in control.
We build collaboratively, not behind closed doors. You’ll know exactly what’s happening, when — and why.
And we make it easy to say yes.
Start with just what you need. Add on more later. Or upgrade anytime — no pressure, no penalties.
Book Your Free 45-Minute Brand Intro Call
Let’s explore which tier fits your brand goals — or build a bespoke kit just for you. You’ll walk away with clear recommendations, no strings attached.
Want to Get Prepped?
Download our free Brand Kit Checklist — what you need (and what to ignore) before investing in branding. Perfect for first-timers or rebranders.
FAQs
Do I get full rights to the designs?
Yes. All design assets are 100% yours upon final payment and delivery.
What if I need something custom?
We offer bespoke solutions and additional collateral design for menus, packaging ranges, pitch decks, and more. Let’s chat.
Can I upgrade my package later?
Absolutely — our modular model means you can start small and scale your brand identity as your business grows.
Real Stories, Real Brands
“Craft Collective helped us go from a startup café to a brand people remember. Their team understood our vibe immediately — and gave us tools we use every single day.”
— Terri, Co-Owner, The Deli Social
“We didn’t just get a logo — we got a visual identity system that works across our signage, guest touchpoints, socials, everything. 10/10 experience.”
— Lee, Director, Ocean Breeze Hotel